Edible salt (ES) is also thought to exacerbate the symptoms of Alzheimer, however, the in vivo function of ES remains poorly understand. In this work, we investigated the phenomenon using the model of Alzheimer induced by D-gal. The behavious examination results exhibited that D-gal plus ES can weaken spatial memory function in the Morris water maze; the activities of T-SOD, GSH-Px and the CAT level in both hippocampus and cortex showed that D-gal plus ES decreased the expression of T-SOD and GSH-Px, but the expression of CAT increased, the protein expression determined in both of the hippocampus and cortex demonstrated that COX-2, iNOS, NFκ-B-p65-N proteins were significantly increased. It is possible that ES acts through several mechanisms, mediating a potential role in memory damage in mice. These results suggest that further study is necessary to evaluate the effect of salt on damage of memory and to determine the molecular mechanisms.
Today, numerous illnesses by the consumption of chemical products has caused that people tend to consume natural products. Hence, in addition to respect environmental problems, companies have to regard consumer’s health in producing their products. The aim of present paper is to study the affecting factors on intent to by skin and hair organic cosmetic products by using theory on planned behavior. \nIn terms of purpose, this is an applied research while it is a descriptive – survey (correlation) and a field study in terms of methodology nature. Needed information is gathered by a questionnaire while Pearson’s correlation, regression analysis and SPSS software packages are used to analyze data. To this end, a 384 – subject sample was estimated and for more confidence, 400 questionnaires were distributed among Arak’s citizens. Finally, 360 questionnaires were returned and analyzed. \nThe findings indicate that attitude toward skin and hair organic cosmetic products, consumer’s perceived behavioral control and past pleasant experiences on consuming organic products impact on his/her intent to buy positively and directly while the hypothesis regarding the impact of consumer’s subjective norms on intent to buy skin and hair organic cosmetic products are not supported. \nConcerning research limitations, one can point that many people were unfamiliar with organic product terms despite of consuming it and it enforced the author to get them familiar with such products initially. Likewise, lack of organic cosmetic product shops made delays in questionnaire collection process. Finally, producers are recommended to take decisions and strategies to change consumers’ attitudes toward consuming skin and hair organic cosmetic products. \nBy extending the theory of planned behavior, present paper studies affecting factors on skin and hair organic cosmetic products; so, it is considered as a novel study in this regard.
In recent years, banking industry has witnessed extreme competition along with numerous opportunities and threats. In such completion, those banks can win that acquire more market share with the lowest costs. It requires formulating and executing proper marketing strategies. Relationship marketing approach is an effective strategy in keeping the competitive situation and success of organizations. The main purpose of present paper is to study the impacts of relationship marketing aspects on banks’ customer satisfaction. It tests six hypotheses. Noteworthy, present study is a causal research in terms of its method and nature while it is a survey in terms of execution and an applied one in terms of purpose. It uses structural equation modeling to study the relations between model components. Its population consists of the customers of Qom banks in 2011. To meet research aims, 300 questionnaires were distributed among the customers of Qom banks of which 270 ones were analyzed. Except than the impact by relationships and empathy on customer satisfaction, other hypotheses are supported. The results indicate that using relationship marketing strategy in banks leads into customers’ satisfaction and gratification.
The main objective of this study is to design, fabricate and characterize novel yarn structures containing gelling materials for medical textile applications. The yarns were developed to produce textile based 3D wound dressings. Carboxymethyl cellulose and alginate fibers have been employed to produce the yarns. To date, there are no such yarns available and no published data on CMC and alginate yarns. Prior to producing medical yarns, the main properties of CMC and alginate fibers were investigated in terms of their tensile, absorbency and swelling behaviors. The novel part of the study is related to the 100% CMC and 100% alginate yarns spinning trials and their limitations. A number of experiments were carried out in order to spin novel 100% CMC and 100% alginate yarns. The developed CMC and alginate yarns were compared with a common cotton yarn. The idea behind this comparison was to demonstrate the possible yarn performances during fabric forming. It has been clearly seen that it is possible to make yarns from CMC and alginate fibers and the produced yarns are comparable with the cotton yarn.